I’ve been listening and reading quite a bit of Larry Kendall’s “Ninja Selling Real Estate Course“, a system “based on a philosophy of building relationships, listening to the customer, and then helping them achieve their goals.” So far, it’s been excellent, and one of the first changes I’m trying to make is quality over quantity when [...]
Archive for the ‘Hyper-Local’ Category
Going Hyper-Hyper-Local: Creating a Building/ Subdivision Specific Site
Posted in Direct Mail, Hyper-Local on March 1, 2009 | 1 Comment »
Using A Digital Printer to Go Beyond Custom Names on Postcards
Posted in Direct Mail, Hyper-Local on February 21, 2009 | Leave a Comment »
When it comes to building your brand in a particular neighborhood (or “farm” as they call it in real estate), old fashioned postcards are still an effective way to go about it. In some ways, they’re almost more effective as less and less real estate agents use them and go online instead. I’ve had great [...]
Don’t Just Use Google Maps…
Posted in Hyper-Local on January 22, 2009 | 2 Comments »
… Make one! The ability to create custom google maps is not new, but not nearly as common as you’d think by now in the real estate industry. Whether you focus on a neighborhood or a specific subdivision, you can quickly and easily use google maps to create a hyper-local resource that you can provide [...]
