If you haven’t heard, Apple just released their latest iPhone, the iPhone 3G S.  With the iPhone becoming more and more popular with real estate agents, I thought I’d explore the implications of it’s most powerful feature: the ability to shoot video.

Video For Dummies

The biggest upgrade to the new iPhone is the ability to record video.  Video also happens to be one of the fastest growing areas in real estate, and it doesn’t take a genius to imagine the opportunitys.  What really make this feature powerful, though, is the ability to quickly edit videos right from your phone.

If you’re like many agents, you simply don’t have time to go home, upload a video, fire up the editing software, and clean up a video for all your clients.  My guess is that beyond the technology, the time factor is the single biggest obstacle to adding video to your real estate arsenal.

That’s the exact area the new iPhone 3G S has conquered, by giving you the ability to easily edit video right from the phone.  Suddenly, something that used to take up to an hour or longer can be done in a matter of minutes, from anywhere. Now, instead of just using video for your listings, you can use it for everything.

Imagine:

Zipping around on tour, taking 60 second videos of your favorite properties. Then, editing them and the car and sending them to right to your clients in a matter of minutes!

Walking through your favorite neighborhood, and quickly making a mini- neighborhood video for your blog or hyper-local real estate website!

On your next listing presentation, recording a video of your potential clients home to show, instead of telling, how you use the latest technology to market and sell their home.

With any new technology, the hardest part is making it simple and easy enough for the average person to actually use. For real estate agents, the new iPhone 3G S may be just the thing that takes us from “I should think about using video someday” to “Let me get my iPhone out and shoot a video of this right now”.